The Software Leaders Uncensored Podcast: William Steenbergen talks AI-native insurance and engineering at scale

“It’s not just about doing things faster. It’s about making better decisions by actually taking the portfolio into account.”

In this episode of Software Leaders Uncensored, host Steve Taplin, serial entrepreneur and CEO of Sonatafy Technology, talks with Federato CTO and co-founder William Steenbergen about building and scaling software that works in the real world.

William explains how Federato’s platform helps commercial P&C insurers move from manual, spreadsheet-driven underwriting to faster, AI-assisted workflows, cutting quote turnaround from weeks to hours while keeping decisions aligned to portfolio strategy. He also shares how Federato operates a fully remote engineering organization, including forward-deployed teams, demo days, and delivery practices designed to protect quality as the company scales. Watch the full episode below.